Category Archives for Golden Advice

Facebook Ads Ad Set Budget vs CBO Campaign Budget Optimization

Have questions? Ask them in the Marketing Atlas Show here! Learn to write ads that bring more clicks and clients, no matter the economy! SUMMARY Which one is better: Ad set level budget or Campaign budget optimization? Let’s talk about how to use each of them and in which case. Ad Set Level Budget vs […]


Get Paid to Generate Leads For Your Business

SUMMARY Hello everyone! I’m Hernan Vazquez, and today’s topic is about how to get paid to generate leads for your business… How does this work? Imagine that you have an acquisition funnel divided in several steps.  Let’s go over those steps: Step #1 – Low front End Offer This low front end offer which often […]


My Top 3 Facebook Campaign Objectives to Run Now

SUMMARY Hello everyone! I’m Hernan Vazquez and today I will share with you a tip about Facebook campaigns.  It is really important that you choose the right campaign objectives and that you focus on them so as to make Facebook work better when showing your ads.  A bad choice in Facebook campaign objectives might end […]


The Biggest Opportunity in Facebook Ads Right Now

SUMMARY Nowadays, as we all know there’s an increasing cost of running Facebook ads because there are more and more advertisers on the platform every day.  So, the question that we get a lot is “How do you cope with the increasing Cost of Facebook Ads?” Unfortunately, Facebook is a limited inventory platform.  And unless […]


Top 3 Stages For a Great Advertising Campaign

SUMMARY Hello everyone! I’m Hernan Vazquez, and today’s topic is about how to create a great Facebook advertising campaign in just three stages… Stage #1 – Interest Targeting  If you’re just starting out and you’re new in advertising, the first thing that you have to do is just start targeting interests. The interest targeting is […]


How To Create Omnipresence In Your Marketplace

SUMMARY Hello everyone!, welcome to another post. I’m Hernan Vazquez and today’s topic is about how to build omnipresence in your marketplace. Now, why would you want to create omnipresence? Because the more you see somebody showing up on your TV screen, on your phone, even on your laptop, they become familiar to you.  So […]


How the Game has Changed for Facebook and Instagram Ads

SUMMARY Not long ago, things went like this: You had an Instagram or Facebook ad, and you’d send people to an opt-in or a free PDF. After that, you had an offer for your potential clients and then, if they wouldn’t buy it, you just send thousands of emails… If you’re still doing it, let […]


How To Get More Clicks On Your Facebook And Instagram Ads

SUMMARY How much do you know about Facebook call-outs? And, how do you use them to get people to click at your ads? Keep reading because today, I’ll answer those exact questions for you… But first of all, why getting more and more people clicking on your ads?  Because your CTR will increase (Click Through […]


How to Fix your Advertising Campaigns

SUMMARY Is your product or service selling? Is it really working?… And yet, your ads don’t work well?  Well, let’s find out in today’s post how to fix your advertising campaigns. MAIN STEPS TO GET BETTER IN ADVERTISING Don’t compare your results…  Most of the time we tend to compare the performance of your advertising […]


Fix your Facebook Campaigns in 4 Steps

What do you do when your Facebook campaigns are not working? There might be several reasons why your Facebook campaigns are not working. That’s why today, I’ll share with you my secret to fix any Facebook Advertising Campaign here! 4 Steps, one goal… Step# 1 – Are people seeing your ads? Problem:  You can verify […]

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