Category Archives for General

The Most Important Metrics to Pay Attention to When Running Facebook Ads

Have questions? Ask them in the Marketing Atlas Show here! Learn to write ads that bring more clicks and clients, no matter the economy SUMMARY Hi Everyone! I’m Hernan Vazquez, and today I’d like to share with you what are the most important metrics to pay attention to when running facebook ads. First of all, […]

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3 Reasons Why People are Afraid of Advertising

Have questions? Ask them in the Marketing Atlas Show here! Learn to write ads that bring more clicks and clients, no matter the economy SUMMARY Hi Everyone! I’m Hernan Vazquez, and today I’d like to share with you the 3 main reasons why people are still afraid of advertising. #1 – Not MAGIC! People tend […]

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What to Do When Facebook Stops Working?

Have questions? Ask them in the Marketing Atlas Show here! Learn to write ads that bring more clicks and clients, no matter the economy SUMMARY Hi Everyone! I’m Hernan Vazquez, and today I wanted to discuss with you what to do when your Facebook ad account gets shut down or when your Facebook ads get […]

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New Metrics Coming To The Facebook Dashboard

Have questions? Ask them in the Marketing Atlas Show here! Learn to write ads that bring more clicks and clients, no matter the economy SUMMARY Hello Everyone! I’m Hernan Vazquez and today I’ll share exciting news about specific metrics that we can create and  put together for our advertising. Though, it’s not certain when this […]

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How to Get Higher Quality Leads Using Facebook Ads

Have questions? Ask them in the Marketing Atlas Show here! Learn to write ads that bring more clicks and clients, no matter the economy SUMMARY Hi everyone! I’m Hernan Vazquez and I wanted to share with you how you can increase your lead quality using Facebook ads. There are several ways to generate leads on […]

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How the Game has Changed for Facebook and Instagram Ads

SUMMARY Not long ago, things went like this: You had an Instagram or Facebook ad, and you’d send people to an opt-in or a free PDF. After that, you had an offer for your potential clients and then, if they wouldn’t buy it, you just send thousands of emails… If you’re still doing it, let […]

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How To Sell More Products To Hispanic Consumers

Hey everybody, welcome to another article! I I’m Hernan Vazquez and I want to discuss with you what to do to make Spanish consumers want to buy from your company. Creating a need When you’re talking to them in an online environment one of the key mistakes that a lot of companies make, not only […]

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Create Content to attract Hispanic Consumers

Hi Everybody, welcome to another article!.  I’m Hernan Vazquez and today I wanted to discuss copywriting. To be more specific, we are referring to content produced by you. Copywriting and how to do it right! When you’re producing content, whether it is for your website, your emails, your sales letters, your social media profiles, for […]

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Capture More Hispanic Consumers By Being Mobile Friendly

Hey everybody and  welcome to another article! I’m Hernan Vazquez and today I wanted to share with you important information about how to be more mobile friendly with your online content, your digital presence, and everything that involves reaching out Hispanic customers.  As I’ve mentioned once, 80% of Hispanic consumers in the US and Latin […]

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The impact of Mobile phone when Reaching Hispanic Communities

Hello, everybody welcome to another article! I’m Hernan Vazquez and I wanted to share with you a useful information that will allow you to reach more Hispanic consumers. Over the weekend I read from a website called PM three agency that Hispanic consumers are heavily mobile oriented.  This means basically, that consumers from all over […]

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